Morocco travel agency · Since 2020

About Marrakech First

Private & tailor-made journeys through the Sahara, the Atlas and Morocco's imperial cities.

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★★★★★ 5.0 Tripadvisor rating4,000+ happy travelers98% positive reviews100% private & customizable

Chefchaouen blue city on a private Morocco tour

Jemaa el-Fna square in Marrakech at night

Two brothersOne loveMorocco

Our Story

Morocco Is Our Home.
Sharing It Is Our Story.

Created with love by Youssef and Ali, two brothers from Kelaat M’Gouna in the Valley of Roses, Marrakech First grew from a childhood spent exploring Morocco. Their summer journeys revealed a country rich in cultures, traditions and historic places—and inspired a simple wish: to share the Morocco they know and love with travelers from around the world.

Read our story

A childhood of discovery

Those summer journeys taught them that Morocco could never be captured in a single landscape or a single story. Each region had its own character: different traditions, distinctive ways of life and historic places that opened a window onto the past. The more they explored, the more they wanted to understand.

Over time, they came to see how centuries of civilizations had shaped their homeland. Morocco’s richness lay in the way its cultures, histories and landscapes came together, creating new discoveries around every corner. What began as childhood adventure became a lasting appreciation for the country they called home.

One simple idea. A shared purpose.

Youssef and Ali began to ask themselves a simple question: why not share this Morocco with travelers from around the world? Beyond the places people already dreamed of visiting, there were stories to tell, traditions to encounter and connections to make.

That idea became Marrakech First: a brand created with love, and an invitation to discover Morocco through a local perspective. They imagined it as a gateway to their country—a starting point for journeys that would help visitors feel closer to its places, its people and its living traditions.

Your journey, with a local perspective

Today, that founding idea shapes the way Marrakech First approaches travel. Whether you are drawn to the Sahara, the Atlas Mountains, historic cities or a new experience around Marrakech, the aim is to build a journey around what matters to you, with thoughtful planning and room for discovery.

For Youssef and Ali, sharing Morocco means passing on the curiosity that inspired their own travels. They want you to return home with more than photographs: a deeper sense of the country, memories that feel personal and stories you will want to tell.

We grew up discovering Morocco. Now, we’d love to share it with you.The spirit behind Marrakech First · Youssef & Ali

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4k+Happy Traveler

1.2k+Tours Success

98%Positives Review

25Travel Guide

About Us

We provide the best tour facilities.

Discover the best of Morocco with Marrakech First. We offer personalized tours and exceptional service to ensure an unforgettable travel experience. From vibrant city explorations to stunning desert adventures, let us handle the details while you enjoy the journey.

06Years of
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Traveler Reviews

Excellent!

★★★★★5.0 Rating out of 5.0 based on Our Travelers reviews

    
 
 
       Posted on Google  
   
   Mohamed Fathallah 
 
 
 
 Trustindex verifies that the original source of the review is Google. unforgettable 3 day desert tour from fes to marrakech with my wifey
thanks a lot for mustapha the driver he was really professionnal qnd kind also helpful for us
i recommed
  
 
      Posted on Google  
   
   Abderrahim Bortila 
 
 
 
 Trustindex verifies that the original source of the review is Google. The 3-Day Desert Tour with Marrakech First was pure magic from beginning to end. The itinerary was perfectly paced, taking us through the High Atlas, breathtaking valleys, and into the stunning golden dunes of Merzouga.
Our driver, Yidir, was outstanding. Navigating winding mountain roads can be daunting, but his calm demeanor, safe driving, and professional attitude kept us feeling completely relaxed and comfortable the entire journey. The vehicle was clean, spacious, and air-conditioned.
A massive thank you to Mhamed, our guide, whose hospitality, deep knowledge, and great sense of humor made every stop unforgettable. He introduced us to local traditions, answered all our questions, and treated us like family rather than just tourists.
Yidir and Mhamed made a wonderful team. If you are planning a desert trip from Marrakech, book with Marrakech First, you won't regret it!
  
 
      Posted on Google  
   
   noussair gherib 
 
 
 
 Trustindex verifies that the original source of the review is Google. It was so fun , the crew was friendly , I will definitely do this another time , the three days from fes to the golden desert of merzouga was spectacular, food and beverages were amazing, thanks to everyone .
  
 
      Posted on Google  
   
   Rachid Bahou 
 
 
 
 Trustindex verifies that the original source of the review is Google. Had a fantastic 3-day desert tour from Fes to Marrakech with Marrakech First! Huge thanks to Mustapha, our amazing driver and guide, he was super professional, friendly, and knowledgeable. Everything ran smoothly from start to finish. Highly recommend!
  
 
      Posted on Google  
   
   mustapha elboustani 
 
 
 
 Trustindex verifies that the original source of the review is Google. unforgettable 3 days desert tour with marrakech first , marrakech to fes via desert and dades valley
  
 
      Posted on Google  
   
   Morad Rossi 
 
 
 
 Trustindex verifies that the original source of the review is Google. We had an amazing 3-day desert tour from Fez to Marrakech with my wifeyyy, honestly one of the highlights of our trip inn Morocco.

A big thank you to Mustapha, our guide, who was super friendly and shared lots of interesting stories along the way. Also, huge thanks to Ali, our driver, who made us feel safe and comfortable the whole time.

The desert experience was just magical, the landscapes, the camel ride, and the night under the stars… unforgettable!!!!!!

Highly recommend this tour , and Marrakech First Agencyyy!!!
  
 
      Posted on Google  
   
   maka Ladami 
 
 
 
 Trustindex verifies that the original source of the review is Google. Bonne experience
  
 
      Posted on Google  
   
   Alam Alam 
 
 
 
 Trustindex verifies that the original source of the review is Google. Big shoutout to Ali and his team! We had a massive group of 20 Americans on a 3-day Morocco Sahara tour, and the service was Excellent. Ali went above and beyond to make sure our large group was comfortable and organized. The transportation was top-notch and the experience was one for the books. We can’t wait to be back! 10/10 recommendation for anyone looking for the best excursion services in Morocco. Again so many thanks dear Ali for the wonderful 3 day tour…